Are partnerships right for my company?
Where do I start?
How do I give structure to what I already have?
What types of partners do I need? Technology or ISV? Channel? Solution partners?
What kinds of partner structures should I focus on: referral, reseller, affiliate, OEM, etc?
What kind of team do I need for this?
Partner success plans and KPIs
Partner management tools and recommendations
Optimization, lead gen and account mapping process and tools
Contracts and structuring the different types of partnerships
Improving partner marketing
Analysis of channel and go-to-market strategies
Partner Managers seeking guidance to:
Do their jobs better
Engage their partners more
Focus and prioritize in the right targets
Understand what strategic KPIs they have, mean and how to translate those into day to day actions
How to best use the tools they have toward partner engagement and success
What actions, messaging, and frameworks to use to better collaborate with other departments
Go-to-market and executive leaders in charge of establishing or improving partnerships
How to prioritize partners and align it with company strategy?
How to balance long-term relationships with revenue goals?
What tools should they be thinking about to better manage, engage, and empower partners?
What KPIs to establish that align with company goals but are also clear for partner managers?
How to better collaborate with other department leads to position partnerships strategically?